More About Me

About Me...

"Embracing the idyllic charm of this coastal haven is a privilege I enjoy every day, surrounded by both my family and valued clients. I hold a personal belief  that every transaction, regardless of scale, merits meticulous attention to detail, savvy marketing, and unwavering negotiation prowess. Whether it's a quaint beachside cottage or a cornerstone of a larger investment portfolio, pricing and terms are paramount, safeguarding long-term financial goals and retirement plans.

Guiding individuals through the monumental milestone of purchasing their first home in Santa Cruz or marketing and selling the family home for Seniors who are downsizing fuels my passion. With over 30 years of dedicated service as a full-time Realtor in this vibrant community, complemented by a background in advertising, I've honed a keen eye for effective multimedia marketing strategies. Recognizing the evolving landscape of real estate, I've remained agile, implementing strategic adaptations to ensure my clients' objectives are met in an ever-changing market.

The bulk of my business stems from referrals and repeat clientele, a testament to my commitment to treating each client with the utmost care and respect. I earned the  Seniors Real Estate Specialist designation from the Seniors Real Estate Council. This accreditation equips me to guide seniors through critical decisions regarding property sales, investments and more, showcasing my comprehensive expertise across all demographics.

Furthermore, I have been a consistent Top Producer and member of the David Lyng Presidents Club Elite and Presidents Club Champion since joining the company in 2018. 

My practice encompasses a full spectrum of real estate services, catering to sellers, buyers, and seasoned investors alike. Whether navigating a modest transaction or orchestrating a significant investment endeavor, I am committed to delivering unparalleled service and results. In a dynamic market like ours, having a Realtor who is agile, experienced, and dedicated is indispensable."